Currently, only available to publishers, Google AMP will be available for all content marketers before long, so it’s best to get up to speed on how you can prepare your site and your content for the change. Images only load as they scroll into view and will use the amp-img element, and Google will cache and host your content so it no longer needs to be fetched from your server. This optional content delivery network will cache your AMP-enabled pages and optimize them where necessary, making them instantaneously accessible on a mobile phone. JS makes the loading of external resources asynchronous, stopping any external scripts from blocking page rendering. Third party JavaScript is out when it comes to AMP, but it does offer a JavaScript framework specifically for mobile pages. It’s a good idea to have a look at all the required markup your AMP content will need. If you are familiar with HTML, then you will have no problem understanding and adapting your pages to AMP HTML. AMP HTMLĪ new stripped-down version of HTML, AMP HTML has a new set of properties and limits existing styles and tags. It basically works by using a new version of HTML, a streamlined version of CSS, and a JavaScript framework for mobile pages – thereby ensuring fast loading times and smooth readability. Currently, Google, Twitter, and some other companies have rolled out AMP, and it comes not long after Facebook launched Instant Articles and Apple launched its News service. AMP is designed to easily improve the speed of content displayed on mobile and subsequently enhance user experience. So, what is Google AMP and how will it affect content? High-speed contentĪMP is an accessible framework that creates fast-loading mobile webpages. Google first announced AMP back in October 2015, saying that AMP content loaded around four times faster, using ten times less data than non-AMP content. There has been a lot of talk recently about Google’s Accelerated Mobile Pages (AMP) and what it means for search and content marketing. While a slow load speed is bad enough for the user, it is also bad for the content creator, as it means their content isn’t actually being seen. However, with increased mobile usage (and growing mobile e-commerce) comes an increased expectation for speed and agility, as data has shown that 40% of people will abandon a site after just three seconds if the page they are looking at doesn’t load quickly enough. People are searching with their mobile devices more now than ever before, so having a good user experience is essential.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |